Legends From Europe
Fabio Viviani

Legends From Europe

 

Talent: Fabio Viviani

 

PR Firm: PadillaCRT

 

Project: Media campaign – video, personal appearances, national interviews and content creation.

 

Achievement: PadillaCRT retained DLB during their “pitch” process for a new account, “Legends from Europe” (an association comprised of Italian cheeses and prosciuttos). We were asked to suggest popular Italian chefs and recommended Fabio Viviani.

 

PadillaCRT won the business and DLB negotiated the year-long agreement.

 

Chef Viviani has appeared on The Chew, Rachael Ray and The Talk for the Legends from Europe campaign. He has been so bookable with media outlets, the program has been extended for a second year.